Goldman Sachs AI Assistant

Goldman Sachs on June 23, 2025, switched on its generative AI assistant, GS AI Assistant, across every major division: Investment Banking, Global Markets, Wealth & Asset Management, Research, Engineering, and others. The tool had operated in pilot mode through early 2025 with about 10,000 employees. A memo this week formalized the firm-wide launch and invited roughly 46,500 “knowledge workers” to use it.  

What the assistant does

Inside Goldman’s firewall, GS AI Assistant can summarize dense documents, draft emails, pitch decks, and research notes, run descriptive analytics, translate client material, and act as both a Developer Copilot and an early-stage Banker Copilot. 

The team is also building multi-step, agent-style behavior so the assistant can carry out complete workflows on a user’s behalf. During the pilot, thousands of engineers used the Developer Copilot daily and reported productivity gains. 

Underlying architecture

The assistant is behind an internal compliance gateway that routes each prompt to the large language model best suited to the task. 

Today, GS AI Assistant uses OpenAI’s GPT, Google’s Gemini, Anthropic’s Claude, and several vetted open source models. 

End users choose the model, while the bank maintains an audit trail and can swap models without retraining staff. Responses are generated first from Goldman’s proprietary data, and developers expect the system to incorporate increasing amounts of internal context over time.

Strategic intent

Chief Information Officer Marco Argenti lists AI, cloud migration, and data quality improvement as top technology priorities. 

CEO David Solomon views AI as a way to simplify and modernize an aging technology stack and improve firm-wide productivity. 

Executives describe the assistant as augmenting, not replacing, staff. It should reduce manual tasks so employees can focus on higher-value work such as judgment-based decisions and client relationships.

Early concerns about jobs

The internal memo shows that tasks traditionally performed by junior bankers will be automated. 

External studies estimate that up to 200,000 Wall Street jobs could disappear over five years, with back office and entry-level roles most exposed. 

Current evidence mainly shows task-level savings. For example, one investment bank reported that it no longer needed to hire additional operations clerks who would have handled routine reply emails manually due to the help of an AI system.

The data bottleneck

Most financial sector AI budgets now go to cleaning, federating, and governing data. 

Banks that lag in data modernization risk hallucinations, compliance breaches, and poor user experience. 

Goldman’s multi-year cloud program and earlier automation projects provide a head start, but substantial work remains.

Competitive context

Goldman is the first Tier-1 investment bank to make a multimodel assistant available to its entire workforce, creating a new industry baseline.

Market reaction

After the memo leaked, Goldman’s shares closed at $646.88, up just under one percent. The consensus 12-month price target of $594.85 implies modest downside. Analyst ratings center on “outperform”, suggesting expectations already assume successful execution.

Why the launch matters

Routing prompts through a model-agnostic, compliance-focused gateway shows a scalable, regulator-oriented architecture. 

The router-plus-firewall pattern is emerging as a template for other regulated firms. 

The move is likely to intensify competition among banks and raises questions about whether existing data infrastructure elsewhere can support similar scale.

Implications for vendors and peers

Goldman Sachs’s firm-wide release of GS AI Assistant signifies that AI is moving from pilot projects to core products. Other large financial institutions will need to decide whether to accelerate data modernization and governance efforts as the industry shifts toward large language models as standard enterprise tools.

Priorities for the next 18 months include deploying model-agnostic routers, designing human-plus-AI workflows, and strengthening defenses against prompt injection and data leakage. Delaying these steps could raise future costs and leave late adopters tied to frameworks defined by first movers.

Requests for proposals increasingly treat summarization, code assist, and data analytics as baseline features. Investment in data quality tooling, regulatory technology, and AI security services will be needed to meet these requirements within typical two-year ROI windows.

Generative AI adoption in U.S. banking

Sector-wide, more than eight in ten U.S. financial institutions either use or plan to use generative AI tools, and a significant share have increased their 2025 AI budgets. Workloads now cover trading, payments, risk management, HR, and marketing.

JPMorgan Chase’s “LLM Suite” is available to more than 200,000 employees and anchors an annual technology budget of about $18 billion, with roughly 100 additional tools in the pipeline.

JPMorgan CEO Jamie Dimon has told shareholders he aims to “win the AI arms race”. JPMorgan reports “vibe coding” sessions in which plain-language prompting saves developers several hours per week.

Morgan Stanley is running about 30 active AI projects through an internal idea conversion program and an OpenAI partnership, overseen by a newly appointed head of AI.

Citi CEO Jane Fraser is compressing a four-phase modernization plan, led by CTO Shadman Zafar, into a two-year schedule.

Bank of America states that more than 90 percent of its 213,000 staff use its “Erica for Employees” assistant, reducing IT service desk calls by over 50 percent.

Finance chiefs note, however, that most savings are recorded as time rather than immediate profit and loss benefit. Hard-dollar impact is expected to show in 2026 efficiency ratio targets.

Generative AI is changing skill profiles. Business Insider reports that the technology is reshaping software developer roles and how junior bankers differentiate themselves, while also creating new C-suite positions focused on AI governance.

Bank leaders say they are struggling to keep pace with AI-powered cyberattacks. Federal Reserve Governor Michael Barr highlights a twentyfold increase in deepfake fraud attempts since 2022.

The EU AI Act becomes partly applicable in August 2025, requiring transparency, robustness, and human oversight for “high-risk” models. U.S. legislative proposals, such as California’s draft AI safety bill, would require model “kill switches” for powerful systems.

Boards are therefore demanding stronger controls, on-premises retrieval-augmented architectures, and stress-test-style red-teaming.

Banks are also beginning to test autonomous agents that can execute narrowly scoped tasks. HSBC, for example, is exploring AI bots to automate back-office analytics and small trading or reconciliation activities. Business Insider notes that institutions are already planning deployments of autonomous agents once guardrails are in place.