We successfully developed chat-bot to convert website visitors to leads and web application to store them.
One of the major problems almost every business has is getting quality leads from it’s website in a cost-effective way. A “lead” is a marketing term that refers to a potential customer who has expressed an initial interest in a business' products or services and has left his/her contact information. However, there are not so many effective lead gathering web tools to solve this problem. Additionally, more and more website visitors have become indifferent towards classic lead gathering tools such as standard pop-up chats and contact forms.
In order to effectively solve this challenge, our client (the founder and CEO of the startup from Berlin) had to come up with a new approach in this business and patent several ideas. Intelligent chat-bot became a crucial part of his ideas, as it would imitate very naturally the human consultant interested in helping website visitors.
Once the preparation stage was completed, our client started to look for engineering resources to help him. He found Belitsoft via Google and chose us out of several nearshore and local companies.
We successfully developed chat-bot to convert website visitors to leads and web application to store them. Over a period of one year, Belitsoft’s cooperation with the client has grown into a strategic and friendly relationship, where the client started to recommend us to his partners/friends and left a positive review of his experience working with us.
"Simplicity of usage" and "high efficiency" of the platform are the main keywords to define its capabilities.
After signing an NDA, our project manager/business analyst and lead developer went on a business trip to the client’s office in Berlin. The goal was to gather the software requirements. Soon after that, a software requirements specification was prepared and the contract was signed. We successfully started software implementation process in September 2015. The client monitored our work remotely (via Jira and Skype), and visited our office in Minsk several times.
We used Agile methodology to meet deadlines; development was divided into sprints of 1-2 weeks each. Functional and regressive testing has been performed each time before delivery.
The following technologies and platforms are used for this project: Angularjs, Meteor, Node.js, MongoDB, Bootstrap, PHP, and MySQL. These modern instruments allow getting and transferring data in real-time and can handle multiple requests simultaneously.
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