Our Client, Jeff Otis, is a US entrepreneur with 30 years of experience developing leaders and young professionals in the employment staffing, online marketing, advertising, and software industries.
Jeff was a successful baseball player before he got injured and was forced to redefine his future and vision of success.
Jeff spent 15 years in the employment staffing industry, interviewing over 12,000 applicants, connecting with over 180,000 business leaders, and managing over 20,000 employees.
Owing to his life and work experience, he has discovered an effective way to develop personal leadership skills and personal accountability. Now, as a coach and mentor, and the founder of the unique Project OTY personal leadership development program, Jeff shares his unique experience with professionals and students.
"We believe every individual should be empowered to be the leader in their life and that before we are in a position to lead others, we are well equipped to lead ourselves. So far, over 90% who have gone through this learning experience report being "more confident" in the future they are building for themselves and those around them. Feel free to reach out to learn more about Project OTY and what we're up to."
Jeff Otis, Founder of ProjectOTY
U.S. corporations spend enormous amounts of money on employee training. However, traditional training methods are usually quite costly both in terms of expenses and time spent, and they might not pay off. The issue is complicated by the limited human resources within a company or educational institution for nurturing leadership qualities.
Our Client could also have chosen traditional ways of selling his expertise, like other specialists, for example, selling video courses, with personal feedback from him or his assistants as maximum. But such an approach scales poorly: the more students, the less likely they get feedback.
The Client came to us with a bold mission to solve the issue by automating his personal leadership development program, where the role of a coach and his assistants are performed by the script.
The idea was to create a game-changing personalized interactive web platform that will deal with the following tasks:
- Collecting learners’ data before starting the training in order to create a training plan without spending much time and resources;
- Tracking the training progress in order to determine whether a learner catches up or falls behind the training plan;
- Improving the effectiveness of the training program and the speed of knowledge acquisition using motivational techniques such as gamification.